The Recycling Symbol: Born in Aspen

Gary Anderson

Designer Gary Anderson in conversation with Recycle Colorado’s Liz Chapman.

You know the “chasing arrows” recycling symbol, one of the most recognizable designs on Earth. But you probably don’t know the story of its creation and Aspen’s role in its roots. Sponsored by Walter Paepcke’s Container Corporation of America and judged by Aspen icon Herbert Bayer and other leading designers, the contest concluded with the symbol’s unveiling at the 1972 International Design Conference at Aspen.

Anderson is returning to Aspen for the first time to discuss his symbol’s creation and its sometimes-controversial legacy, joined by Recycle Colorado executive director Liz Chapman moderated by the Bayer Center’s Penner Manager of Educational Programming, Andrew Travers.

Event is free and open to the public. Registration required. 

Presented in partnership with the Resnick Center for Herbert Bayer Studies.